Step into the Live Exchange for some networking, idea sharing and a cup of coffee or tea. It also won the iF design award for User Experience in the Communication UX category, with Adform FLOW. People were very accessible. 1535 BroadwayNew York, NY 10036+1 212-398-1900. SO EXCITED that Tinuiti has been acknowledged by AdExchanger as a Programmatic Power Player and in such great company, including some of our closest partners - | 11 comments on LinkedIn Geoffrey Litwer on LinkedIn: Tinuiti Named to AdExchanger's 2022 Programmatic Power Players | 11 comments Chat em up or use your AdExchanger Event app to set up a meeting. View the list of winners and finalists here. In the current state of measurement, there's what we have today, and what will be missing come tomorrow. Broadcasters and advertisers are more open than ever to alternative currencies that they believe value their audiences and their content more fairly. Pratt holds a Bachelor of Arts in Economics from Denison University. When you focus on gratitude, it unlocks connectivity and helps you stay centered. Women on the rise, making their mark, even at the early stages of their careers. AdExchanger has announced the winners of the 2020 AdExchanger Awards, the leading global recognition program honoring excellence in digital marketing. Our subscribers are digital media and advertising technology leaders. These AdExchanger wins follow Adform winning several awards for ID Fusion earlier this year: It won both The Drum's Digital Advertising award and the Campaign Tech Award, in the category for Best Response to Change. The AdExchanger Awards winners will be announced live at this years AdExchanger Awards Gala taking place during Programmatic I/O New York on October 17th. The experience can transform a companys priorities, change relationships with customers and put companies on a roller coaster of ups and downs that mirror a stocks rise and fall. The partnership function relies on cross-team collaboration, and it's been so inspiring to work with not only my team but other creative and passionate department heads at Blockthrough. We must remember that, as women in tech, we are still women in the real world and we can't truly progress without reproductive justice and access to childcare., Senior Vice President/Kroger Precision Marketing, VP, Commercial Operations Disney CreativeWorks and Multicultural & Inclusive Marketing, Head of Global Revenue & Client Solutions, Senior Vice President and Global Head of Marketing, Executive Vice President of Sales & Marketing, Senior Vice President & Publisher, Life Sciences and Healthcare, Vice President of Marketing and Communications, Executive Editor of Garden Gate and Horticulture, Senior Vice President of Global Data Partnerships, Sr. Director, Advanced TV Data & Insights, Senior Director, Technical Consulting and Architecture, Aki Technologies (an Inmar Intelligence company), VP, Head of Advertising Insights & Strategy, Director, Data Science and Research/Kroger Precision Marketing, Global Chief Digital Responsibility & Public Policy Officer, EVP & Global Head of Audience Outcomes Product at Nielsen, Chief Marketing Officer & Chief People Officer, Vice President & GM Marketplace, Digital Turbine | Chief Revenue Officer, Fyber, Chief Strategy Officer & Managing Director, SVP, Corporate Development & Strategic Partnerships, Chief Product Officer & Global Head of Digital, Head of Global Revenue & Client Solutions, Yahoo, Manager, Client Services + Strategy, January Digital, Chief Strategy Officer & Managing Director, MiQ, Global Head of Inclusion and Diversity, MiQ, Vice President of Marketing and Communications, MediaVine, Co-Founder and Chief Brand Officer, MediaVine. Before she was dubbed one of the most important people in media by Adweek, Megan was an Olympic class athlete, using her perseverance and resilience to pivot into a successful career in technology. For this years Programmatic I/O New York, the AdExchanger editorial team is curating a special lineup of sessions, panels, and fireside chats that cover the topics that matter most to data-driven professionals. Follow her @lynneluvah, How can publishers drive revenue? Women with expertise in data science or analytics, using their prowess to inform decision-making, prove out business cases or test new ideas. Gather with fellow Industry Preview attendees for our networking reception. That has been one of the reasons why I was really interested in being here in person, I met a ton of great people. I can't imagine missing this event in the future!. From ad tech product to programmatic sales and ops, these women are expert translators using marketing and content to simplify messaging, or using sales their sales mastery to make the programmatic case to their partners. All can be hard at any moment in time., I've alwaysbeen inspired by collaboration. Clinchs AI powered platform helped deliver the most relevant ad experiences while driving brand loyalty and branding. The AdExchanger Awards celebrate excellence in digital marketing and . Digitas/ DD One power of one solution from Publicis, Pernod Ricard x 360i: Blame it on my Juice, BP Corporate: We See Possibilities Everywhere, Havas Media and PUMA: NYC Flagship Grand Store Opening, Programmatic Digital Out-of-Home was the Winning Ticket for California Lottery, Tiger Pistol Enables Local Social Media Activation at Global Scale for Fortune 500 Beverage Company, January Digital Increases Store Visits by 3x and Scale Overall Revenue +40%, iHeart AdBuilder Self Serve Radio Advertising for Small Business Powered by Jelli, the Only Programmatic Solution for Radio, Propel and Pandora design a multi-dimensional audio experience, Adam Benaroya - HPE's digital transformation, Driving enterprise level growth for Tyson Foods through paid media- Clare Liston, Programmatic pioneer Nicolle Pangis is reinventing TV (and everyone wins), How Jeremy Helfand is Re-defining TV Advertising, Scott Rosenberg, General Manager of Rokus Industry-Leading OTT Advertising Platform, Scott Rosenberg, Senior Vice President and General Manager of Platform Business Roku, Adtech Privacy Champion Oversees Growth of LiveRamp to $1B in Returns, Providing New AdTech Software Solutions, Anda Gansca, Empowering Brands to Become Better Storytellers Through Data as CEO of Knotch, From Chief of Staff to SVP, Strategy and Corporate Development: Lauren Wetzels pivotal role at Xandr, Jason Manningham: Innovation Pioneer Creating an Identity Layer for TV, From adtech neophyte to category leader; Marty Kratky-Katz leads Blockthrough to underdog success story. Media organizations have undergone a tremendous amount of transformation while still striving to drive readership and subscription growth. Show me an interesting data-sharing partnership; Ill show you a cloud-based data clean room.
So the way I keep on the pulse of Adtech is simply to live! Hear from innovators, industry leaders, researchers and analysts on both the buy and sell-side of programmatic media and marketing. STRATEGIC EDUCATION FOR DATA-DRIVEN PROFESSIONALS. Jude Children's Research Hospital, Best Account Support by a Technology Company, Best Video Technology For Media Suppliers, Most Innovative TV Advertising Technology. Facebook, now Meta, is rarely out of the headlines. New York, NY | October 12, 2022 09:00 AM Eastern Daylight Time Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards.The award program, which recognizes and celebrates excellence in digital marketing and advertising, has selected Cognitiv's unique Demand Side Platform technology as a contender for this year's award in the "Best . At this time, while vaccination against Covid-19 is strongly recommended, proof of vaccination is not required. The Marketing Technology ecosystem is undergoing unprecedented transformation. This content was issued through the press release distribution service at Newswire.com. Award winners will be announced at the AdExchanger Awards Gala which will take place October 17, 2022 in New York during Programmatic I/O. The Adapex award-winningm4 Tech Suitemonetizes content across all channels and ad formats -- desktop, mobile, CTV, in-app, video, native, rich media, and more. The combination of revolutionary tech and a team of experienced adops professionals led to 40-500% revenue growth for all publisher partners. Reservations Toll Free: 1-877-303-0104Reservations Local Phone: 1-212-398-1900. Prior to 84.51, Pratt held multiple leadership roles with dunnhumbyUSA during her 12-year tenure. For the most up-to-date news, follow Bounteous on Twitter, LinkedIn, Facebook, and Instagram. Award winners will be announced at the AdExchanger Awards Gala which will take place October 17, 2022 in New York during Programmatic I/O. But theres no reason why our relationship with technology needs to be negative or self-destructive so long as people work together. The AdExchanger awards program celebrates excellence in digital marketing and advertising. The award program, which recognizes and . Total 2022 revenue was $256.4 million, up 13% year over year, the company reported to investors Tuesday. Features. And be sure to check out the photo gallery from the 2021 Top Women in Media Awards Luncheon. "With third-party cookies going away, we needed to make a strategic shift from advertising to subscription revenue model, and doing that successfully required a solid first-party data strategy to deliver personalized customer experience across media units, while driving costs down," said Esfand Pourmand, Senior Vice President and Global Head of Product at News Corp. "Working with ActionIQ allowed business teams to discover and orchestrate global audiences at scale and execute cross-brand use cases, including cross-sell, retention, winback and personalized offers. For more information about Co-Innovation, download the Co-Innovation Manifesto at co-innovation.com. Enterprise brands such as Autodesk, M&T Bank, Neiman Marcus, Hertz and many more use our CX Hub to drive growth through extraordinary customer experiences. Cognitivs product suite, aiming to create more impactful and cost effective campaigns at scale, include Cognitiv Performance, Cognitiv Incrementality, and Cognitiv Curation. from 8 AM - 9 PM ET. DENVER (October 20, 2022) Adtaxi, one of the nation's fastest-growing digital marketing agencies, is thrilled to again be recognized at the AdExchanger Awards, this year as a 2022 finalist receiving an honorable mention in the Best Use of Data category. Award winners will be announced at the AdExchanger Awards Gala which will take. Snapchat Commercials Drive Success for Advertisers and Parent Company Snap Inc. Nielsen Makes Linear Addressable TV A Reality, The Telaria Video Management Platform (VMP), SpotX for Sling - Best Publisher Side Video Technology, Nielsen Takes Addressable TV to New Heights for TV Buyers, Amobees Platform Transforms Advertising Across Four Screens, LiveRamp Shakes Up Advanced TV Universe with Outcome-based Solutions, Acquisitions and New Hires, Simpli.fis OTT/CTV Advertising Solution: The Most Advanced Solution in the Market, Brandscope: Contextual insights that help brands understand their audience, Concert: The best of the trusted web under one roof, DISH Media & FreeWheel: Innovative Yield Optimization Management Platform for Linear and Addressable Inventory, Octopus Interactive - A Rideshare DOOH Platform, Available Programmatically, WarnerMedias Data Driven Symphony Ad Platform for Advanced TV, The Dodo - the #1 most engaged-with media brand in the world, NowThis the #1 global news publisher on social and mobile, IBM Advertising Accelerator with Watson, a new offering from IBM Watson Advertising. For a business without advertising technology, Snowflake is one of the most important companies to know for data-driven marketers. In this presentation and Q&A, Jessica shares the brands new playbook, which emphasizes autonomy for each of the brands, and how this approach will make the brands more nimble turning a time of immense change. Adtech is about leveraging tech to help brands interact with consumers, otherwise known as people. AdExchanger award finalists include Samsung, iHeartMedia, Roku, Goodway Group, Spectrum Reach, Disney, T-Mobile, Trusted Media Brands, Vox Media, The Wall Street Journal/Barron's Group,. Contact Information: Tina Mulqueen tina@kindredpr.com 775-544-5131.
How they make or spend money.
As Senior Vice President of Kroger Precision Marketing, Cara Pratt is a passionate disruptor in the media advertising industry. AIQ Recognized in Best Data Strategy by a Marketer for work with News Corp and in Best Data Technology categories. The program, which aims to celebrate excellence in digital advertising and marketing, selected Adapex's m4 technology suite as a contender for this year's award in the "Best Seller-Focused Technology" category. She also writes and speaks about AR, blockchain, and diversity in tech, media and marketing. "Facebook acts like a small child who falls in love with a new Lego set but then grows bored. Editors whose content from the brand perspective has increased or driven brand engagement. This year, the awards program honored 130+ leaders who have made a lasting impact on their brands, organizations and markets. Cognitiv's deep learning applications and technologies autonomously drive full-funnel marketing performance at scale. We are thrilled to see our work recognized for its innovation, especially among a list of so many notable finalists.. Should state and city guidelines change prior to the event, the information on this page will be updated and registered attendees will be notified. See something you like and want to learn more about? It is more important than ever for Senior Executives to not only understand what is changing but be able to anticipate what comes next. In this session, Magnite will unveil new consumer research around how CTV viewers watch live programming, including live sports, with actionable takeaways for media owners and advertisers looking to more effectively engage in this arena. Break bread and catch up on the day with other attendees at our networking lunch. PROGRAMMATIC I/O New York brings the full digital marketing industry together for updates on privacy, the cookieless future, retail media, CTV trends, and much more.
Bounteous has created the agency services to support this new world of commerce media, enabling brands like Wawa, Wingstop, and Shake Shack to take advantage of new commerce trends and delight their customers, from a physical store location to an app or a website. Finalists include Disney, New York Times Advertising, Future Publishing, The Wallstreet Journal/Barron's Group, Vox Media and Samsung, among other industry-leading brands. Jude Children's Research Hospital & Media.Monks, Best Overall Use Of Programmatic In A Marketing Campaign, Best Diversity, Equity, And Inclusion Initiative, The AdExchanger Award: Overall Excellence In Programmatic Media, Best Data or Measurement Strategy By A Marketer, ALSAC/St. Identity Privacy Antitrust Connected TV Retail Media Walled Gardens The Marketing Technology ecosystem is undergoing unprecedented transformation. LinkedIn. Commerce and digital marketing have converged, powered by consumer adoption of online shopping, as well as by retailers pushing more data and marketing to the web. Email Emily Rocca at [emailprotected]. The 2020 AdExchanger Awards. The sky is truly the limit when youre surrounded by people that make you better. "Bounteous is becoming a fast leader in the future of commerce, so we're excited to be recognized by AdExchanger for our co-innovation work, said Jon Reily, SVP of the Commerce Center of Excellence at Bounteous. 2022 Agenda 7:00 am - 8:30 am Coffee & Breakfast The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. It outpaced the growth rate of the global digital ad market in 2022, which GroupM estimates was about 6.5%. Taxes, cost of living, and even climate give some states an upper hand when it comes to retirement. Please visit this page to reset your account and continue browsing our exclusive content. What news they read. General Registration will open soon. Then she deserves to join the ranks of Top Women in Media & Ad Tech Honorees like 2021s Top Women in Media Honorees, Katie Shuele, CCO + Co-Founder, Boostr;Laura Boodram, SVP Partner Success, FatTail, Inc.;Nikki Gertner, Sr. Pratt sits on the business leadership team for 84.51. The recognition spotlights Cognitivs unique Demand Side Platform which has helped to propel the advertising technology industry forward via deep learning. Jude Children's Research Hospital, Best Overall Use Of Programmatic In A Marketing Campaign, Best Diversity, Equity and Inclusion Initiative, The AdExchanger Award: Overall Excellence In Programmatic Media, Best First-Party Data Strategy by a Marketer, Best Video Technology For Media Suppliers, Best Account Support by a Technology Company, Most Innovative TV Advertising Technology. The award program, which recognizes and celebrates excellence in digital marketing . This years AdExchanger Awards recognized the strongest marketing and media achievements in the industry. Masks are not required. Current local New York state and city guidelines for Covid-19 safety protocols will be followed, including vaccination requirements and mask mandates. AdExchanger has selected Genius Monkey, a programmatic ad platform and Meta-DSP, as one of its finalists for the 2022 AdExchanger Awards. Facebook
I think it's good actually seeing some old faces as well. Women whove made an extraordinary effort and impact on the careers of their colleagues. Groups of 3 or more will receive 10% off the total registration fee. We strongly recommend testing within 72 hours before you arrive, especially if youve had a known exposure to someone with Covid-19. Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. This panel -- which includes both newbies and a veteran to the public markets will weigh in on the IPO trend and what it means for their individual companies as well as ad techs broader future. Celebrating the Future of Advertising and Marketing. The AdExchanger Awards winners were announced live at this years AdExchanger Awards Gala during Programmatic I/O New York on October 17th. Come for insightful presentations, informative panels, in-depth workshops and invaluable networking with PROGRAMMATIC LEADERS. Youll learn some tips that you can model in your own business structure. Recent years have seen a revolution of media, commerce and first-party data. Cognitivs inclusion as a finalist is the companys latest industry recognition.
Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards. Their award-winning publication facilitates the exchange of ideas between all members of the ecosystem, including marketers, agencies, publishers, data providers, advertising and marketing technology companies, analysts, the investment community and the press. Marketing Technology News: MarTech Interview With Nick Ford, CMO at Mendix In previous roles, she was GM Digital at Vibe and Spin, head of content and community for Fast Company Digital, a digital and social media strategist at Waggener Edstrom and R/GA, and SVP Social Media for the Advertising Research Foundation. We will provide a mask for any attendee who wants one. New York, NY --News Direct-- Cognitiv. And dont forget to pay it forward sharing your fear not only helps you but also shows others that even the most badass women share in the struggle., A framing I often use is Be Curious, Be Accountable, Be Grateful. When you are curious you will always ask Why? When you are accountable you will learn from your mistakes. NEW YORK, Sept. 27, 2022 (GLOBE NEWSWIRE) -- AdExchanger announced this week the finalists for the 2022 AdExchanger Awards. Nielsen, long the TV ratings giant, is at a crossroads. Heres a sample of the top mind issues that attendees will get the latest insights on: Congratulations to the 2022 AdExchanger Award winners and finalists. Welcome to the 2022 AdExchanger Awards Celebrating Excellence in Digital Marketing and Advertising ENTRY DEADLINES & FEES Early deadline: August 11 | entries received by 11:59PM ET on August 11th are $400 each Late deadline: August 18 | entries received by 11:59PM ET on August 18th are $550 each Please use this portal for your submission. The AdExchanger . But the company missed investor expectations, sending the stock sliding nearly 8% in after-hours trading. Login or Create an Account AdExchanger Awards 2022 Create a New Account Email Address First Name Last Name Company Name Job Title Primary Address Street Address Line 2 City Country State / Province Zip / Postal Code Website Phone # Required in the event we need to contact you regarding your account or submission (s). Cognitiv combines deterministic data and advanced data processing techniques to continuously train these algorithms as they optimize clients' key performance indicators. Media is an important pillar of Krogers alternative-profit business, and Pratt oversees the product development, sales, and operations of in-store, onsite and off-site advertising. A huge thank you for this honor to AdMonsters and AdExchanger for the platform, to my team and company, who make all of this possible, And to my mom whos here with me on her birthday and has never missed being there for me. If you like zingers, you'll like this fast-paced fireside with Ovide, in which she'll share her sharp-witted views on Facebook's follies, the Metaverse and why, despite Facebook's name change to Meta, she's sticking with "Facebook.". In order to survive in todays marketing environment, marketers must be able to navigate the tsunami of new technologies emerging, from AI to wearables to VR, AR and programmatic. Catalina, a leader in shopper intelligence, and Cadent, the largest independent platform for advanced TV advertising, have jointly been recognized for their work with shared client Applegate as the winner of the 2022 AdExchanger Awards "Best Data-Driven TV Campaign.". Programmatic I/O New York 2023 September 26-27 Hilton Midtown, New York, NY General Registration will open soon. AdExchanger - AdExchanger Awards 2022 Welcome to the 2022 AdExchanger Awards Celebrating Excellence in Digital Marketing and Advertising ENTRY DEADLINES & FEES Early deadline: August 11 | entries received by 11:59PM ET on August 11th are $400 each Late deadline: August 18 | entries received by 11:59PM ET on August 18th are $550 each Environmental, Social and Governance (ESG), HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, Built In Honors ActionIQ in Its Esteemed 2023 Best Places To Work Awards, ActionIQ Announces Support for AWS for Advertising and Marketing Initiative. Cadent-Catalina Partnership Wins AdExchanger Award for Best Data-Driven TV Campaign for Applegate Oct 31, 2022 (PRNewswire via COMTEX) -- PR Newswire NEW YORK and ST. PETERSBURG, Fla., Oct.. Follow us. THE 2022 ADEXCHANGER AWARDS WINNERS UNVEILED! But too often, the future stays around the next corner and those promises are never realized. It is the best investment digital marketing professionals can make in professional growth each year. Women who are sending the elevator back down! DEI is very important in our industry, and we can make it work by leading with OPPORTUNITY. We have big plans for 2023. SAVE THE DATE!Programmatic I/O New York 2023September 26-27Hilton Midtown, New York, NY. Women whove had an exceptional impact on diversity and inclusion in their teams, companies and the media industry as a whole. Conference talks often contain a lot of broad promises of changing landscapes and bright futures. Take advantage of this! Founded in 2003 in Chicago, Bounteous is a leading digital experience consultancy that co-innovates with the world's most ambitious brands to create transformative digital experiences. AIQ was recognized in the Best Data Strategy by a Marketer category for helping News Corp deliver personalized CX across all its media brands as it switched from advertising to subscription business model. So highly recommend, Loved the location and the agenda. Should you have any questions about the categories, rules, or gala for the AdExchanger Awards, please contact: Best Programmatic Consulting Or Advisory Firm, Best Programmatic-Capabilities By An Agency, ALSAC/St. Thank you for enabling and fully supporting me to make real change! Originally from New Zealand, Megan previously held senior leadership positions for large publishers and online technology providers in Australia, including Akamai Technologies and ninesmn. So those things are happening., Learning face-to-face, having side conversations with people, are completely irreplaceable and you can't do it on zoom still., Great across the board, the venue and the way the networking hall was made was great to meet people. It has earned a spot as the leading voice covering how technology and data are transforming digital media and advertising. We apologize for any inconvenience, your privacy and your membership are important to us. The AIQ CX Hub comprises four modular solutions customer data platform (CDP), Audience Center, Journey Management and Real-Time CX designed to help brands give business teams the freedom to explore and action on customer data, while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. This is the industry conference more data-driven marketing professionals choose for a complete programmatic marketing tune-up. Nothing is more important to me, and to us, than lifting these women up and helping their dreams come true., Thank you again for the recognition and the opportunity -- it means so much, and I so value the AdMonsters organization. Beam Suntorys first President of Brands, Jessica Spence, is changing the spirit companys approach to marketing by putting its legacy brands Jim Beam, Makers Mark, Courvoisier, Laphroaig, and more at the heart of the business. Our commitment to this mission allowed us to curate the industrys very first DSP to support deep artificial neural networks in real-time. Its so important to be able to come to work every day to a support system where you can fail together, grow from mistakes, and win as a team when you finally get it right. Overall, AdExchanger is always a great source, but especially here you get some of the best companies, some of the best executives, in the world. Ive been so lucky to have a seat at the table next to some very cool and incredibly smart people, and its been so impactful to be able to work closely with them and learn so much this early on in my career. With a vision to create a more transparent and effective media landscape for consumer-packaged goods brands, she was instrumental in the creation of Kroger Precision Marketing in 2017. Not feeling well? She previously served as Chief Commercial Officer of Nielsen Global Media, where she spent over 15 years in a variety of roles leading initiatives that allowed the 90+-year-old company to adapt and prevail in a time of change. Celebrating Excellence in Digital Marketing and Advertising Search Winners Contact Search Winners Agency & Consulting Best Programmatic Consulting Or Advisory Firm Winner The growth rate of the 2020 AdExchanger Awards program honored 130+ leaders who have made a impact... Revolution of media, commerce and first-party data no reason why our relationship with technology needs be. Speaks about AR, blockchain, and Instagram ( GLOBE NEWSWIRE ) -- AdExchanger announced this week the for. 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